Brand Identity - New

4 - 8 WEEKS $5,000 - $18,000

We guide you through a 4-step process to create original brands with soul, and plenty of chops to achieve your business goals. Full package includes a facilitated brand workshop for your team, competitive analysis, industry research, consultation with expert thought leaders, customer focus group, creative brief, brand guidelines, and visual identity with logo, letterhead, business cards, and website. Packaging, Go-to-Market, Content Strategy, and other deliverables can be added a la carte. Package size will dictate deliverables. Packages will be customized to your needs and budget.

Rebrand

4 WEEKS $10,000

We guide you through a 4-step process to revitalize your brand and regain your competitive edge. Full package includes a facilitated brand workshop for your team, a gap analysis of your current brand, consumer/industry insights, recommendations on brand positioning and narrative, a creative brief, a new visual identity and brand guideline. Content Strategy and Innovation deliverables can be added a la carte. Package size will dictate deliverables. Packages will be customized to your needs and budget.

Brand Extensions

2 - 4 WEEKS $4,500 - $7,500

Established, well-performing brands constantly innovate. Full package includes a facilitated brand workshop for your team, a market analysis, creative brief, and design support for brand extensions/new products within your existing brand. Package size will dictate deliverables. Packages will be customized to your needs and budget.

Brand Positioning Analysis

1 - 2 WEEKS $2,500 - $3,500

We provide custom research to help you analyze the competitive landscape and consumer trends in your industry to spot disruptive opportunities that can provide growth. Our final deliverable may include innovation recommendations, organizational design optimizations, growth-producing strategies, 5 influencers with which to partner, and recommendations on how to improve brand strength; package deliverables will vary based on your goals.

Content Strategy

2 - 3 WEEKS $2,500 - $3,500

We identify your Top 5 strategic messaging themes, tied to your business outcomes or differentiators, and write a content strategy document to provide essential recommendations to solidify your messages across your website, e-newsletters, social media, board reports, ad copy, and more. The goal of our Content Strategy deliverable is to deepen and broadcast your most critical messages and to help customers and stakeholders identify with and support you more easily.

A la Carte

Brand Brainstorming $150/hour

Hire a “CMO to go” (Chief Marketing Officer). We provide business and marketing coaching in a user-friendly format and fertilize the ground for your next crop with Fortune 500 chops!

Design Services $75 - $100/hour

Receive custom design support for postcards, direct mailers, client forms, sales 1-sheets, event invitations, annual reports, board reports, and more.

Copywriting Services $150 - $250/hour

Receive expert copywriting support for websites, advertisements, e-newsletters, and other materials. Writers are matched to your project based on industry experience—saving you time and “translation” headaches and nailing your message the first time.

Content Strategy $150/hour

We help you define the Top 5 narratives that set your brand apart and advise you on how to drive these stories through your website, social media, e-newsletters, and other marketing programs with maximum impact. We can also refer you to stellar partners in public relations for longer-term engagements and media pitching.

Editorial Calendars $1,500/quarter

We keep content fresh and on-brand with dynamic editorial calendars that make writing your e-newsletters and social media posts interesting and impactful for your business.

Email Marketing $1,000 - $2,000/month

We provide expert copywriting and design support for e-newsletters that increase open rates and ensure your message is being received and inspires action in your stakeholders.

Logo $1,500

Receive a one-concept logo from one of our top designers. Additional concepts are available for an added fee.

Go-to-Market Playbook $2,500

Receive a holistic go-to-market playbook that includes strategy, timelines, messaging, and KPIs for your new product, event or endeavor. Keep your team on the same page and ensure everyone understands what’s needed for success.

Website $4,500

Receive a 10-page website from one of our top designers. Copywriting service cost not included.